Google for Nonprofits Blog: GoMo: Mark Your Calendar To ‘Hangout on Air’ And Learn How To Build A Mobile Site In Minutes

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GoMo: Mark Your Calendar To ‘Hangout on Air’ And Learn How To Build A Mobile Site In Minutes

Monday, May 7, 2012

Did you know that 40% of mobile web users reported that they’ve turned to a competitor’s site after a bad mobile experience1? With about half of all Americans now owning a smartphone2, it’s time for businesses to meet user expectations by delivering a mobile experience as good as the desktop experience. In short, it’s time to step up to the plate and build a site optimized for the mobile web.

Google can help. We recently teamed up with DudaMobile to release a free mobile site builder. In three easy steps you’re able to get started with mobile: (1) enter your site’s URL, (2) customize your site and (3) redirect mobile users automatically to the new mobile-friendly version. It’s free and takes just a few minutes to complete! Join us on Thursday, May 10th at 1pm EST/10am PST and watch as Google showcases how two businesses, Top Mast Resort in Massachusetts and Sava’s Restaurant in Michigan, go mobile and build mobile-friendly sites--live on air. You’ll see how Top Mast is preparing to take advantage of mobile travel purchase intent - which is five times higher than online travel purchase intent, according to InsightExpress. You’ll also see Sava’s move ahead of 95% of restaurants that do not have mobile-friendly sites, according to a study by Restaurant Science. Finally, you’ll hear from the CMO of Dudamobile, Dennis Mink; he’ll talk about best practices when using the mobile site builder and walk through important questions to ask yourself when building a mobile-friendly site. Details on how to tune in

Sign into Google+ on Thursday, May 10th at 1pm EST/10am PST

Go to the Think with Google Google+ page

Look for the stream post and click to enter the live stream

Be sure to set a reminder in your calendar! If you have questions before or during the Hangout, post them with the hashtag #GoMoSite as a comment on the Google+ page.

Posted by Suzanne Mumford, Google Mobile Ads Marketing
Source: (1) Gomez 2011 (2) Nielsen February 2012

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