We’re excited to share a brand-new educational resource with our grantees: the AdWords Small Business Center ! While this site has been designed for all advertisers (not just our non-profit grantees), it can be a very valuable resource for any AdWords advertiser, including grantee organizations. This resource provides the opportunity to explore beginner, intermediate or advanced AdWords strategies and tips on writing effective ads , selecting the most relevant keywords , improving your site , tracking results , and more. When using this educational site, keep in mind the differences between your Google Grants account and a regular, paid AdWords account, as some of the tips may not apply to Grants accounts. You can find a handy list of these differences here in our Help Center. Be sure to check out this great new resource for tips to make your Google Grants account even more effective for your organization. Posted by Kristie Mun, Google Grants Team
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