Posted by Jessica, Google Grants Team sign in to your AdWords account using the email address and temporary password you received in your welcome email. You may want to bookmark the sign in page for future reference. Keyword list Make sure your organization name is included, as well as any relevant cause-related terms (e.g., breast cancer, childhood leukemia). Ad text Check to see how well the ads represent your mission and whether the destination URLs link to specific pages on your site. Ad Groups It's always a good idea to have your Ad Groups match the organization of your website (For example, if you accept donations, consider a 'Donations' Ad Group.) policy page . reader ) for ideas and information about making the most of your Google Grant.If you would like to learn more about the program, check out our quick program overview .
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