YouTube has over a billion users. That’s almost one-third of all people on the Internet. And everyday those users watch hundreds of millions of hours of video, racking up billions of views – which are now billions of opportunities to do good.Read More

YouTube has over a billion users. That’s almost one-third of all people on the Internet. And everyday those users watch hundreds of millions of hours of video, racking up billions of views – which are now billions of opportunities to do good.

We’re excited to announce a brand new tool that U.S. nonprofits can utilize -- donation cards on YouTube! Donation cards make it even simpler to raise money for your cause by allowing your viewers to donate directly from your YouTube video. Even better -- Google covers the processing fees, so your organization will receive 100% of the money donated. Donation cards on YouTube are currently available for U.S. nonprofits and creators, but we look forward to expanding into other countries, so nonprofits and creators can digitally fundraise across the globe.

Learn more about donation cards on YouTube with this quick preview.

Using donation cards, YouTube creators can also now raise money through their content to both support your cause and make their videos more impactful! Donation cards for creators in the U.S. enable their subscribers and viewers to donate directly from their videos. Creators can choose any United States, IRS-validated 501(c)3 public nonprofit organization.¹ Your nonprofit will receive 100% of the money donated.

Want to see donation cards in action? Check out this video from Madison Beer.

Now it’s your turn. To help you get started, we’ve put together an outreach toolkit – including email templates, social media templates, and fundraising best practices – to help your nonprofit share the news about donation cards with your supporters and other YouTube creators. With these tools, we hope you’ll empower as many people as possible to learn about your nonprofit and fuel fundraising on your behalf.

To see if your nonprofit is eligible to participate in the YouTube for Nonprofit Program, review the Google for Nonprofits eligibility guidelines. Google for Nonprofits offers organizations like yours free access to Google tools like Gmail, Google Calendar, Google Drive, Google Ad Grants, YouTube for Nonprofits and more. These tools can help you reach new donors and volunteers, work more efficiently, and tell your nonprofit’s story. Learn more and enroll here.

If you are a U.S. nonprofit looking to add donation cards to your YouTube videos, learn more here.
If you are a U.S. YouTube creator looking to fundraise for your favorite cause, learn more here.

Posted by Lexi Cotcamp, Google for Nonprofits and Sherif Hamdy, YouTube for Good Program Manager.

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1 Nonprofits aren't endorsed by YouTube or Google^↩

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Just because you don’t have a big budget doesn’t mean you can’t have a big impact. Robin Bossert found that to be true when he started Navigators USA, a nonprofit that provides scouting experiences for children and their parents to help them spend more time outdoors. With over 100 independent chapters in the US and a shoestring budget, Navigators USA uses Google for Nonprofits tools to maintain and grow their organization.

As an organization that works with youth, Navigators USA needed to have a way to maintain privacy and security while still being able to share information quickly and efficiently with parents. They use Google Groups and Sites to control access when sharing information. Juggling so many chapters across the country can be a challenge. To keep an open dialogue and get timely feedback from chapter leaders, they use Google Forms to send out questionnaires and use Google Drive to share trip ideas with other chapters. Handling logistics like shipping uniforms across the country is managed through Google Sheets and enables them to track their inventory and make sure their chapters have the supplies they need. By not having to worry about their technology budget or capabilities, Navigators USA can focus on building a movement and get more children outside.

Watch Robin and other members discuss how they used Google tools to help manage and grow Navigators USA here.

Posted by Paige Birnbaum, Google for Nonprofits

Posted by Nicky Rigg,  Google RISE Awards Program Manager Read More

Google for Education just opened applications for the Google RISE Awards, a $10-25k USD grant given to nonprofit organizations globally that give girls and underrepresented students access to computer science through extracurricular outreach programs. In 2015, 37 organizations from 17 countries received RISE Awards for projects ranging from programming clubs in Johannesburg to workshops on CS and music production in San Francisco.

Learning about CS promotes valuable problem solving skills that students can apply to any field of study. Unfortunately, many students have a negative perception of what CS is and who it’s for. By partnering with nonprofits that are providing students with access and exposure to CS, we hope to change this perception and encourage more students to pursue CS. We’ve been inspired by the creativity and passion we’ve seen from our past RISE awardees, and this year we’re excited to expand the reach of the RISE awards by opening two rounds of funding applications for nonprofit organizations.

The RISE Awards are now accepting applications through February 19, and more information on the application process is listed on our website. Visit g.co/csedu to learn more about Google’s other CS resources, including our CS teacher professional development awards, Computer Science for High School (CS4HS), which is also currently accepting applications for the 2016 year.

Posted by Nicky Rigg,  Google RISE Awards Program Manager